Our People

Education. Expertise. Empathy. At PMA, we believe that finding a financial advisor is much like finding a doctor: The best providers have excellent training and expertise but they also care about you, listen carefully, and help develop solutions for your particular circumstances. This is who PMA is and what our advisors do.

PMA’s leadership team has

200+ years

of collective experience in

Finance  /  Law  Business  Academia
Philanthropy  Not-for-Profit

Among their ranks are four Ivy League graduates, one PhD, one JD, eight MBAs, one CFA (Chartered Financial Analyst), two CFPs (Certified Financial Planners) and one Masters in Taxation and Financial Planning.

PMA Cares

Our Company and Our Employees in the Community

Prudent Management Associates has a 40-year history of supporting cultural, arts, and human service organizations throughout the Philadelphia area and the East Coast – whether through board or committee membership, direct financial support, or volunteer hours.

We have a long relationship with Settlement Music School, which provides exceptional arts education to Greater Philadelphia area students through its six branches. PMA routinely contributes as a sponsor of their annual galas, including as an “Innovator Sponsor” of their 114th Anniversary Gala in 2022. PMA’s cofounder Ed Snitzer was a longtime member of the Board and endowed the Gail W. Snitzer Advanced Study String Quartet. Fred Snitzer served on the Board of the school’s Mary Louise Curtis Branch on Queen Street.

PMA’s partners and employees are also engaged in their communities. Examples include:

Astral Artists

Fred Snitzer, managing director, is a member of the Board at Astral Artists, Philadelphia. Astral is a nonprofit intensive mentoring program that specializes in developing the early careers of classical musicians. The program concentrates its resources on a small number of rising-star soloists and chamber ensembles with the potential to be change-makers and influencers.

East Brandywine Baptist Church

Keith Hardman, financial advisor, is a Children’s Ministry volunteer at East Brandywine Baptist Church, where he is both a leader and mentor for elementary-grade students.

Harvard Glee Club Foundation

David Wellborn, principal, served on the Board of the Harvard Glee Club Foundation from 2009 to 2017, holding the positions of vice president, chair of the Governance Committee, and ultimately president. The Board manages the endowment that supports not only the club but also choral music in general, including the commissioning of new music, festivals, and the awarding of the Harvard Glee Club Medal.


Richard J.T. (Jonesy) Lerch, managing director, has been active with the JDRF since 1997 and is currently a member of the Board of Chancellors of the Greater Delaware Valley Chapter. JDRF leads the fight against type 1 diabetes by funding research, advocating for policies that accelerate access to new therapies, and providing a support network for millions of people around the world impacted by type 1 diabetes. Jonesy has chaired the chapter’s largest fundraiser, the JDRF One Walk, and the annual gala. His family’s One Walk team has been one of the area’s top fundraising teams for years.


Barbara Solit, director of marketing and communications, is a wish granter and member of the Women’s Council of the Make-A-Wish Foundation Metro New York. Make-A-Wish operates chapters throughout the U.S. and 50 other countries that grant life-changing wishes for children with serious illnesses. Wish granters meet with children and their families to determine their desired wish and then ensure that the child’s wish is fulfilled by staff. As a member of the Women’s Council, Barbara recruits new volunteers and leads and participates in fundraising activities.

Cycle for Survival

Cycle for Survival is a movement to beat rare cancers by funding research through indoor team cycle events at Equinox gyms throughout the country. Barbara Solit, director of marketing and communications, has led “Team HOPP,” a team of Memorial Sloan-Kettering physician- scientists and their families, since 2012. The team has raised over $2.5 million to support translational research in the Human Oncology Pathogenesis Program (HOPP).

Atlantic Community Charter School

Marlene Frayne, executive secretary, is a member of the Board of Trustees of Atlantic Community Charter School in Galloway, NJ. The school is dedicated to helping students develop the academic, social, and emotional skills they need to succeed in high school, post-secondary education, career paths, and beyond. In addition, Marlene volunteers with Philabundance, a hunger relief organization in Philadelphia.

The Union League Legacy Foundation

Paul Snitzer, general counsel and chief compliance officer, is a member of the Education Committee of the Legacy Foundation of The Union League. The Legacy Foundation inspires and educates League members, students, and the greater community to be engaged and responsible citizens, guided by the United States Constitution and the tenets of freedom and free enterprise.


Caren Shapiro, client service associate, is a food preparation volunteer at MANNA. MANNA uses nutrition to improve health for people with serious illnesses, providing medically tailored meals and nutrition education.

“Trust in someone is a wonderful thing in this crazy world we live. I have never had any reservations or concerns about the way PMA has handled my investments. I am forever grateful that this is not something that keeps me up at night.”

“JH”, PMA Client Since 1999

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